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Employee Retention Requires More Than Good Benefits

Leigh Branham

You can hardly open a newspaper these days without reading about some company’s attempt to win the war for talent by offering more creative and family-friendly benefits to their workers.

Many Kansas City companies have launched benefit-based talent acquisition and retention strategies, such as hiring concierges to run personal errands, subsidizing child care, providing on-site dry cleaning, adopting causal dress policies, offering massages and giving out free take home meals. Such perquisites can demonstrate that your employer wants to make your life at work more livable.

Yet all the media focus on designing new perks and benefits may have an unintended and unfortunate consequence- it may send a message to front-line managers that the solutions to employee turnover lie outside the everyday fundamentals of good people management.

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